I’m Pia, a NYC based Brand and Product Marketer with a focus across fashion, luxury, and technology.

What I Do

I help brands clarify their story, launch with intention, and grow with precision.

I position products so their value is instantly clear and impossible to ignore. From go-to-market strategy to launch messaging, I distill complexity into sharp narratives that differentiate, convert, and scale.
I shape brands that feel cohesive, considered, and emotionally compelling. Through narrative development, creative direction, and campaign strategy, I help brands build equity—not just attention.
I align marketing efforts to business outcomes by defining the stories, channels, and moments that move the needle. The focus: momentum over noise, clarity over chaos, and strategies built to compound.
I translate brand vision into compelling visual experiences. By aligning creative direction, styling, and production, I ensure every campaign, shoot, and content asset reflects a distinct point of view and a cohesive brand identity.
I advise brands and marketing teams on how to adopt AI in ways that are practical, human-centered, and ethically sound. From workflow design to governance and brand-safe use cases, I help teams leverage AI to enhance creativity, efficiency, and decision-making—without sacrificing trust, craft, or integrity.